Animated explainer video for mobile app ServaBid
Infographic style explainer video
Infographic explainer videos are an ideal way to add affordable video content to your website.
Explainer video for My Nutrition App completed
We recently completed an animated explainer video for My Nutrition, a mobile app that gives users excellent information about the foods we eat. There’s great info on nutrition, recipes and other good info on eating healthy. The art is a bit different that our usual style. Our characters are vegetables and other foods. Congratulations to […]
Rock n Roll Explainer Video
It’s the first Rock n Roll video from How It Works Media. Leverage Marketing asked us to create a video to explain how they help businesses market their products or services online. In collaboration with the Leverage Marketing team we created this Rock Band analogy. The first band is out of sync as are many […]
Swipe Advertising wins Adweek Project Issac Award
Swipe Advertising wins Adweek 2013 Project Issac Award. How it Works Media produce an animated explainer video that helped explain the technology.
How It Works Media has a Birthday
How It Works Media celebrates two years in business.
You Can’t Outsource Creative Ideas
Everybody’s Doing It ! Outsourcing, every industry faces it to some degree so let’s quit whining and deal with it. I recently read a blog about how the shops that do Hollywood special effects are closing. The main reason is outsourcing to India, China, and other places where there is a large population, plenty of […]
Elevator Pitch = Explainer Video
One of the fundamentals of owning a business is having a clear vision for that business. The elevator pitch is that vision edited down to its essential elements and stated in the most concise way. While not necessarily delivered in an elevator it’s theoretically meant to be delivered in the span of a sort elevator […]
What is the Value of a Sales Lead?
When a business owner decides to make improvements to the company website be it a new design, improved messaging, or an animated explanation video or marketing video, it is good business to determine the ROI of that investment.
What is the ideal length for a web video?
I talk to customers everyday who want an animated explanation video produced for their website. Often the first question asked is, “how much is a 2 minute video?”, and then after I respond with a price range the next question is, “what about for a 1 minute video?”. I’m tempted to respond by saying, “that […]