Promotional Video for Mobile App
Starmap asked How It Works Media to create a promotional video for their mobile app. The video has been on the market and enjoyed tremendous success. We wanted to create a fun, original type of video that went beyond the typical explainer video formula. We were looking to generate new buzz about the app to stimulate sales. In this concept we asked viewers to Imagine how different historical events would be impacted by Starmap. Starmap is an astronomy app and is one of the most successful apps for iphone. To promote the app How It Works Media created a very different type of video. Not an explainer, but a humorous look at famous historical events and how Starmap would have impacted these events.